The Rutland Cider Co.
Rutland is the smallest county in England based in the heart of the countryside. It's rural landscapes makes for England's most beautiful and quintessentially British places to visit.
The Rutland Cider Company celebrates its proud heritage in four fantastically flavoured ciders that embody the taste of Britain.
Brand Identity
Print Design
Product Packaging
Vehicle Livery
For this project I was asked to create an identity for the new company and their drinks range. I aimed to develop both brand and product packaging simultaneously.
Imagining how the packaging would fit around the identity created a seamless approach that allowed the brewery to visualise how the end product would look like.
Advertising
The final designs display an intricate use of illustration that depict iconic imagery of Rutland and the blend of fruits used in each flavoured drink.
The brand identity was fully developed and utilised in video advertising for The Rutland Cider Company’s bottled range. The video shows all of the design elements come together whilst introducing the brand and its 4 core ciders.
The brand illustrations were also applied on delivery vans to help boost the brand awareness in the region.
